
Originally Posted by
bryansavage
A link building company specializes in search rankings for real estate agents. For a initial $300 setup fee plus $400 monthly payments, they guarantee a placement on page one of Yahoo and/or Google for the chosen key words.
A review of several of their clients' back-links reveals real estate websites each optimized for a local town, but whose main purpose is to provide a link with strong anchor text back to the client site.
All the real estate websites have the same web template, and the contact for all the sites is the link building company.
Furthermore, the link-builder agreement with the client suggests that, should the client end the relationship, the links will most probably disappear over time. Because the link builder owns the sites, he controls whether the links continue or not.
So effectively, the link-builder is renting links to a realtor who doesn't know or care how the link-building occurred, he's just happy to get onto Yahoo page one for his search term.
This link-building model doesn't fit the spirit of link-building, in my eyes. Is this acceptable to Yahoo?
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