What Is SEO ROI ????

**vijentom** · Sep 4th, 2011, 11:57 pm

Getting keywords on Search Engine fist page is a ROI .

**RachEv** · Oct 26th, 2011, 2:25 pm

A performance measure used to evaluate the efficiency of an investment or to compare the efficiency of a number of different investments. To calculate ROI, the benefit (return) of an investment is divided by the cost of the investment; the result is expressed as a percentage or a ratio.

**umakant** · Oct 27th, 2011, 5:00 am

Return on Investment (ROI) is what every client wants from a search marketing agency. It’s an easy thing to calculate if you’re doing Pay-Per-Click (PPC) advertising. If your revenue is higher than your spend, PPC management fees and cost of goods, then your client is getting a return on their investment. Although it’s simple to figure out ROI for PPC, the same cannot be said for search engine optimization (SEO).

**smashits** · Nov 1st, 2011, 12:58 am

In simpler terms, it means that how many clients you are getting for your business by opting for SEO service.

Isn't it?

**Jagbani** · Nov 4th, 2011, 2:26 am

Return on Investment (ROI) is what every client wants from a search marketing agency. It’s an easy thing to calculate if you’re doing Pay-Per-Click (PPC) advertising. If your revenue is higher than your spend, PPC management fees and cost of goods, then your client is getting a return on their investment. Although it’s simple to figure out ROI for PPC, the same cannot be said for search engine optimization (SEO).

**lizatailor23** · Nov 4th, 2011, 4:26 am

The money you spend for your seo campaign is your investment. After doing seo whatever the amount your website generates is Seo ROI. If your website generates income more than your invest then you are running in profit. Otherwise it is a loss.

**2gbhost** · Nov 5th, 2011, 3:27 am

The term ROI is concerned with PPC. The full form of ROI is Return on Investment. It is obvious that if you are running any PPC program, you have to spend some money on advertisement. Simple, you want to earn money from your advertisements, atleast not less than your cost. The excess amount over the cost is your ROI.

**james007** · Nov 7th, 2011, 2:54 am

Thanks for the detailed info about seo Roi.

**addyj672** · Nov 7th, 2011, 11:16 pm

ROI is return of investment and SEO ROI means return of investment against SEO. Generally companies spent some money on SEO to see what return will the gain against this investment. Usually it is done by subtracting expense done on SEO and amount of profit gain through SEO.

**sakthi** · Nov 14th, 2011, 11:21 pm

Thanks for nice information

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**syedmuddassar** · Nov 17th, 2011, 7:45 am

Hi sir thanks for shearing ROI is new for me in SEO . So i really like your post.

**ashleycasas** · Nov 17th, 2011, 2:25 pm

Originally Posted by smashits

In simpler terms, it means that how many clients you are getting for your business by opting for SEO service.

Isn't it?

Yes. On my own sentence ROI means you are getting many clients due to the publicity of your site made through SEO. Publicity from what? on SERP, Social networks and adverts.

ROI cannot be measured by a fix time or amount.
As long as the company increases its sales, that's the moment I can say SEO works and then there's the Return of Investment.

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**royking** · Nov 20th, 2011, 11:15 pm

As per me ROI that stands for Return On Investment and this thing matters a lot when you are applying SEO for any site and for any client. You can get return in what you have already invest and that is clearly seen from the Word itself.

**enKonversations** · Nov 24th, 2011, 4:51 am

SEO ROI is seo software provider for different task and this is very famous.

**TemplateSpin** · Nov 24th, 2011, 5:42 pm

Originally Posted by smashits

In simpler terms, it means that how many clients you are getting for your business by opting for SEO service.

Isn't it?

In general term, yes this is correct. it when you know how many months or years you spent on seo and ppc versus how many traffics and sales you are getting.

**swebsitedesign** · Dec 2nd, 2011, 4:11 am

A performance measure used to evaluate the efficiency of an investment or to compare the efficiency of a number of different investments

**EliseBlanchett** · Dec 18th, 2011, 5:54 am

Search marketing agencies that provide SEO services have traditionally reported ROI in a variety of ways. The most common approach to SEO ROI has been search engine ranking. If a company can get a client to perform well in organic SERPs, often times focusing on a handful of short-tail keywords, then they’ve done their job. Unfortunately, that’s not exactly SEO ROI. Instead, it’s a trophy that may not be worth anything at all.

**RezwanKabir** · Dec 20th, 2011, 9:19 pm

True SEO ROI can show you the effectiveness of any SEO campaign. For example, if a campaign is focused on building links in forums that link to widgets on the client’s online store, then an SEO ROI report would show the success of that campaign. That report might include a list of inbound links that resulted in purchases, including details from related organic search engine traffic (matching or similar keywords used in the anchor text or within the context of the pages the links were built on) that resulted in purchases.